Luxury Properties

Sterling Johnston employs real estate professionals who specialize in working with clients who own high end properties. These brokers have years of experience listing and selling luxury homes. Our comprehensive services offer you the peace of mind of knowing that your property is beautifully showcased, priced according to its top market value, and proactively marketed using the latest traditional and digital marketing.

With a proven track record of sales, and over 600 happy clients, we've established a reputation for getting results. Part of that reputation comes from our dedication to teamwork, quality customer service, and our willingness to keep up with new trends and technologies. We do more than stick a sign in your front yard; we market your listings through every available venue to find qualified buyers as quickly as possible. When you work with Sterling, Johnston, you work with our team of dedicated professionals. Clients get the benefit of working with one broker who is the direct point of contact, as well as the rest of our team behind the scenes. We're here for you, to handle last minute requests, fix issues, and respond to inquiries, even when your primary broker is not available.

Our luxury listing packages include:

  • Dedicated Marketing Specialist - Our marketing specialist will work with you to create the perfect marketing campaign designed around your home. Each home has a unique story, and we'll help you tell yours.
  • Staging Consultation - We partner with stagers and interior designers, who can, in turn, offer you advice on how to properly stage your home to best present it's features, amenities, and beauty.
  • Gorgeous Photography - We employ professional photographers who take the time to capture the true beauty of a home. We utilize the resulting photos in our online virtual tours, print media, and website syndication campaigns to drive interest in your home.
  • Aerial Photography - We can also take stunning aerial photos of the property and grounds as needed to offer breathtaking incentives for buyers to take a second look.
  • Online Virtual Tour - We include personalized online virtual tours for each home, with an individualized URL. We also include a professional video tour to highlight significant features, and improve buyer interest.
  • Marketing Materials - We print high-quality color print flyers and marketing materials to show your home at its best.
  • Social Media Marketing - SJA uses the newest marketing channels, including Facebook, Twitter, Pinterest, and other social sites to drive interest and increase exposure for your home.
  • Brokers Open Lunch – Our marketing strategy will include a pre-sales brokers open house. We invite top brokers who may already have buyers looking to buy in the area to boost the chances of a quick sale.
  • Extensive Web Marketing – SJA embraces technology and its ability to reach buyers around the globe. We syndicate our listings to over 25 of the most popular real estate sites on the web, in addition to the MLS.
  • Access to Buyers – Our company employees buying agents who work exclusively with home buyers. This allows each of our listings to receive extra exposure to multiple buyers who are eagerly awaiting new inventory.
  • Direct Mail Campaigns- We use direct mail marketing to built your exposure to buyers looking in similar neighborhoods and areas.